Hearing loss affects 20% of the global population, yet despite its prevalence, hearing aid adoption rates remain surprisingly low. Even among those who obtain hearing aids, consistent use is uncommon. Untreated hearing loss can lead to profound challenges, including social isolation, loneliness, depression, and cognitive decline.
Our mission is to empower individuals to embrace hearing solutions that can enrich quality of life. We strive to promote a positive, informed approach to hearing aid adoption, with the goal of increasing user satisfaction, reducing product returns, and ultimately enriching the lives of those affected by hearing loss.
Our research dives deep into understanding the reasons behind low hearing aid adoption. We explore key questions around individuals’ perceptions of their own hearing capabilities, barriers to consistent hearing aid use, and ways to motivate adoption. We explore both the psychosocial and practical factors affecting hearing aid use
Hearing aids do more than improve hearing—they enhance overall well-being. Our approach goes beyond just solving the hearing problem. Our tailored interventions ensure individuals feel empowered and motivated to use their hearing aids consistently, thereby improving their mental, emotional, and social health.
Key Research Questions
Can focusing on positive listening experiences improve hearing aid outcomes?
